Crea International special guest at the fourth edition of "Bricoday" at Milano Convention Center - crea news - CREA International - italian retail design

Crea International special guest at the fourth edition of "Bricoday" at Milano Convention Center

Design innovation and Physical-Brand-Design showcased in "do it yourself" world

Bricoday is the most important event in italian bricolage and, most of all, an opportunity for the participants of training thanks to the prestigious speakers and to the interesting subjects discussed, which aim to define the trends and the future developments in DIY (Do It Yourself) field. On 29th September Massimo Fabbro, Ceo of Crea International, will hold a lecture on Branding.

Basing on the the unique method of ‘physical-brand-design’,he will shed light on the necessity of having a branding strategy to make the difference in DIY market. He will also show some international examples of design stores in DIY world trying to give some innovative design ideas to innovate retail stores and to shed light on the importance of doing branding in the store.

Crea International special guest at the fourth edition of "Bricoday" at Milano Convention Center - crea news - CREA International - italian retail design